Social Media Specialist

Barraquer Eye Hospital Dubai · Dubai Healthcare City, Emirados Árabes Unidos

OutroTempo integralPresencial

Email your CV at [email protected] and [email protected]

Department Specific Job Responsibilities:-

  • Manage and execute content across all social media platforms, including Instagram, Facebook, TikTok, LinkedIn, YouTube, Snapchat, and X, ensuring a consistent brand presence.
  • Create engaging bilingual (Arabic & English) social media content, including captions, short-form copy, and campaign messaging.
  • Develop and implement content calendars aligned with marketing campaigns, health awareness initiatives, and organizational priorities.
  • Monitor and engage with online communities by responding to comments and messages while maintaining a professional and patient-centric brand voice.
  • Research social media trends, platform updates, and emerging content opportunities to enhance audience engagement and organic reach.
  • Coordinate with influencers and content creators to support campaign execution and brand collaborations.
  • Track and analyze social media performance metrics, providing insights and recommendations to optimize content and campaign effectiveness.
  • Utilize social media management, analytics, and AI-powered tools to improve content creation, scheduling, reporting, and workflow efficiency.
  • Collaborate closely with the Marketing and Multimedia teams to develop creative, impactful, and visually engaging campaigns.
  • Perform other related duties as assigned by the Reporting Manager in support of the Marketing Department.

Soft Skills Required:-

  • Social Media Management across major platforms
  • Understanding of social media algorithms and organic growth
  • Strong bilingual copywriting (Arabic & English)
  • Content creation, ideation, and storytelling for social media
  • Community management and audience engagement
  • Basic influencer coordination
  • Social media planning, scheduling, and publishing
  • Basic analytics and performance reporting
  • Familiarity with social media tools and AI content tools
  • Creativity and ability to generate engaging content ideas
  • Strong communication and teamwork skills
  • Adaptability to trends and fast-changing digital platforms

Job Type: Full-time

Application Question(s):

  • Please mention your current salary.
  • Please mention your expected salary
  • Please mention your notice period
  • Do you have any experience in Healthcare?

Experience:

  • Social media management: 3 years (Required)

Language:

  • Arabic (Required)

Work Location: In person

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